Send an email campaign to a customer segment
Email a coupon to New, Regular, Loyal or At-risk customers using an occasion template such as Win-Back, VIP, Birthday or Seasonal.
Send a campaign
An offer email sends a coupon to a group of your customers. You need at least one active reward or deal first.
- In the sidebar, click Send an offer and open the Email an offer tab. Check the business selector at the top shows the right business. Before it goes out you see exactly how many customers will get it and a preview of the email.
- Select Coupon: choose the active coupon to send.
- Target Audience: choose All Customers, New, Regular, Loyal or At Risk. You can narrow it further with the optional filters, such as Min Visits or Active Within (days).
- Occasion (Optional): pick a template such as 💌 Win-Back (Lapsed Customers), 💎 VIP / Top Customer Reward, 🎂 Birthday Celebration or ☀️ Seasonal Promotion.
- Check the 📊 Campaign Summary (coupon, audience and estimated recipients), then click 🚀 Send Campaign to ~N customers.
What customers receive
- Each customer gets an email with their own unique, single-use coupon code. Duplicate sends are prevented.
- Every email identifies your business and its address and has a one-click unsubscribe. Customers who opt out are not emailed.
- Track results by redemptions: the coupon’s analytics and redemption history show what was issued and redeemed.
Campaigns are one-off sends. Scheduling, drip sequences, newsletters, automatic birthday emails, SMS and open/click tracking are not available. Campaign emails are not included on every plan — see plans and pricing.